The goal of My Online Business Education (MOBE) formerly My Online Business Empire, is to become the #1 small business company in the world. That is what they are all about and that's their mission. What's really going on here and what is MOBE about? Some have claimed to have made millions and others say it's just another scam. Who's right?
Name: MOBE - My Online Business Education
Price: $49 + 19.95/mth + upsells to as much as $29,997 + $299 per month
Owner: Matt Lloyd
Recommended For: those of substantial financial means
Is This Business For Me?
It's a really expensive way to get an education on how to run a small business online. Will you learn anything or will you just subject yourself to losing massive amounts of money? This company is plagued with complaints of individuals who have been duped by online coaches who keep preaching to them that they need to pump in more money. So, is this all legit or is it another internet scam? By the end of this review I hope we can come to a better understanding of what's under the hood here.
This business has had a few aliases over time. It's been called My Top Tier Business and also My Online Business Empire. They have also managed to change domain names because of these former names. Rest assured they are all connected. MOBE is what it is affectionately called in it's present metamorphosis.
I will endeavour to explain precisely why so many members are not very happy with Matt Lloyd. I will examine as best as possible what is under the hood here and what his system is really all about and why you need $10,000's to build a business with his products. In my opinion if they are going to ask such a high price, they should be providing great value. After all, you work hard for your cash. What is Matt giving you in return. You have the financial right to ask that question.
Pros and Cons
- good promotional training provided
- earn high commissions
- lots of upsells
- lack of support and minimum involvement from a community
- expensive products
- you buy just to sell, it never ends
- full of bigshot industry names to give them credibility
- almost impossible to get a refund (buyer beware of final purchase)
- no emphasis on building your own business
What will I be Doing as a Subscriber of
My Online Business Education?
I'm glad you asked.
What exactly will I be building with MOBE? What does the terminology necessitate? Now that I've joined the program, the suspense is killing me.
This is where the first disappointment sets in. You have just bought into the $49 top tier business 21 step program with a lot of hyped excitement. Only to find out it's a MLM product. Here we go, the business is in selling the business of Top Tier Business to others. That way you get to promote it and sell it to others. The best way to rocket up your earnings is to sell the same product to someone else. You don't have to but the fastest way to more commissions is to upgrade your membership. Another upsell to another membership awaits.
The following other tiers are available:
Standard Affiliate: $19.95 per month
MLR: $2,497 one time +$99 per month (inner circle)
Titanium: $997 one time + $199 per month (inner circle)
Platinum: $16,667 one time + $299 per month (inner circle)
Diamond: $29997 one time + $299 per month (inner circle)
If you want to use your credit card to pay, well who doesn't at those prices. Expect an additional 3% in processing fees to be tacked on.
Try not to fooled by the misleading fee structure here. It is meant to deflect you from starting your own online business in a niche you may be passionate about promoting and writing about. More than likely once you sign up as Standard Affiliate at $19.95 a month you will end up promoting MOBE. The siren song of higher earning commissions will sidetrack you and then you will start chasing the shiny object. You will forage through the MOBE marketplace and start promoting and selling the upper tiers of membership ranging form $2,497 - $29,997 in price.
What do I get for my $49 membership?
There are numerous online complaints from frustrated subscribers who were given the impression they had full access to the program. What they found out soon after joining was they had to join a higher priced program in order to push and advertise it.
When you buy a higher ticket priced program you become eligible to promote it. This is hidden away in Level 7 of the 21 step training. It is at this point in the training that you will be shown how to successfully advertise MOBE to others. Remember you have to buy the Diamond Package ($29,997) to be able to push it to others.
Anybody who has wild claims of success does so because they have become a paid promoter of MOBE. They sell the program, the higher the better and the higher the price point paid for, the more in commissions. All of the success within this particular platform comes from selling the business idea of MOBE and NOT from selling products in the marketplace.
Why is that?
So that MOBE becomes your main cash cow. You have invested in the system itself. If you spent $29,997 on the top tier Diamond Package aren't you going to scream about it to others to Buy Buy Buy? Of course you are.
The standard affiliate price which at $49 and $19.95 monthly is already expensive for some people, it's very deceptive marketing on MOBE's part. The long term costs do not end there.
Online Profit Making Tip!
You don't need to bug your family and friends and worry about who is going to buy your products and services. Forget about words like MLM, Pyramids and 'Get Rich Quick' schemes. Let's just stop all the confusion and admit that none of that works and nearly all of what you hear and read online is bullshit. Learn how to build a real business online....
Upsells. What's The Real MOBE Price?
Very confusing to look at because they have so many upsells waiting for you. They don't want to frighten you at first with too much information because they know that newbies don't usually come in the door with wads of cash.
The Standard Affiliate package @ $19.95/monthly allows you to earn 10-15% in commissions. The weird thing here is that MOBE is collecting a fee from you, so you can then turn around and sell their products. This is classic modus operandi for a MLM company. They charge you this fee for any product in the MOBE marketplace. Blogging with John Chow can be found in the MOBE marketplace. Why would you want to pay a fee just for the privilege? They should be paying YOU. This is what successful affiliate marketing companies do for their clients. They NEVER charge them.
A very common trick among internet marketers is to make the initial entry point low and then the upsells take you into the stratosphere of costs. If you bought the top Diamond Package at $29,997 and then pay $299 per month, wouldn't you be thinking of financing a cottage by the lake instead. I would. You can make up to a 50% commission on that sale, but really is that a realistic way of staying in business long term?
At $49 most people enter at that price. They get the 'My Top Tier Business' 21 step program. At the moment you sign up it signals to them MONEY coming in and your personal online coach will call you with the sole purpose of selling you more higher priced products. This is how they and you eventually will earn commissions. This sends chills up my spine when I think back to my MLM days selling water filters. They didn't care if you sold a water filter, it as all about selling the business of selling water filters at usually $5,000 a pop.
Someone is starting to make money off of you and your sponsor earns commissions based on a split formula MOBE has. The goal is to get you upgraded to a higher cost product. More for everybody.
If you want to promote the MOBE full program you have to pay for it. It's $2,497 for the full license rights making you a full partner. You now have the right to promote the MOBE program to others. Inside your partnerhip package you will be given the following training modules:
- MOBE Licensee Kit
- 8 hour training package on My Online Business Empire
- 17 hours of training on how to fund a proposal
- 11 hours of training on how to earn an affiliate bonus
- 18 hours of training on creating an OPT formula
- various hours of other training constantly being upgraded at purchase
Now that you've paid for your licensing rights and your intention now is to promote MOBE products, this is the commission structure given to you to get your selling juices flowing. You will earn 90% commission on these products after you purchase your MLR (Master Licensing Rights)
- The Vault @ $99/mth
- MOBE Elite Earners @ $97/mth
- Email Marketing Empire @ $194
- The OPT Formula (Outsourcing Formula) @ $194
- Affiliate Bonus Domination @ $291
- Funded Proposal @ $194
- MOBE Licensing Kit @ $297
- Traffic Masters Academy @ $297
- Instant Info Product @ $39.95
- IM Revolution Handbook @ $9.95
MOBE has a plethora of products on offer. Here is another taste of where you can earn 50% premiums:
- 10,000 leads in 100 days @ $1997
- Online Income Revolution @ $997
- The 90 Day Challenge @ $997
- Six Figure Coaching Secrets @ $997
- Add The Nitrous @ $997
- Other products too numerous to mention
You can also sell and promote other services that MOBE offers ranging in price from $97-$19,997. 'Done for You Emails' is another name.
***They do have a catch for you, whereby you can become a member of a higher tier without paying for it. All you have to do is complete 5 sales above you that don't generate a commission. For example if you want to have the MLR (licensing rights) you need to sell and defer 5 X $1,250 commissions which total $6,250. If you want a fast track to that tier then you have to pay for it yourself to make your premiums within that tier.
The Three Upper Tiers are:
Titanium @ $997
Platinum @ $16,667
Diamond @ $29,997
They ALL offer you what the MLR tier offers and also the ability to reap higher premiums from sales.
One of the hallmarks of a legitimate and ethical company is the way in which it treats it's customers and how quickly they respond to questions and concerns.
Here is some proof taken off the rip off report from a recent (December 2016) customer complaint.
You would really think that after spending money with these guys they would at least answer emails. Absolutely no care or concern for the people who buy from them. This is shameful behaviour and shows a total lack of support from anyone involved.
There is no community support within the platform. Instead of creating a nice user friendly program online, they have chosen to start a Matt Lloyd Facebook Group which you can visit and hopefully get a question answered. Any Tom, Dick, Harry or Jane can start a FB group and they do. This again just shows a low level of care and concern on the part of Matt Lloyd.
He has also started numerous other separate websites that you can sign up for and ask questions. This is just a list building tactic that he employs and has nothing to do with supporting you as a customer of his products. Now you have to scour the internet to find any help.
Join and follow him on Facebook and then sign up for email. No run around there. What if I get stuck? Sorry dudes, you're on your own, maybe contact your sponsor.
Is it really too much to ask for help after spending thousands of dollars on MOBE products. You would really think that experts in the field would be standing by and tripping all over themselves to help you out. If you think that, you're in for a major letdown.
Always bombard these companies with questions before spending a dime. How am I going to be helped when I need help? This would be a good starting point.
Will I Ever Make My Money Back?
Whether you find this business model favourable is really a matter of what you're looking for in an online business. I'm going to bet you have been on the internet scouring for MOBE reviews solely because someone you know is trying to get you to sign up now. Right? They're just working the program and trying to make a 50%-90% commission to cover their costs. It's how this all works.
The main purpose is to constantly hammer away at how successful you can be as a member of MOBE and pushing their products and business ideas.
Once you start exposing your family and friends and any others involved in your social network to MOBE they will take care of all of the upsells for you. Can you really do that? They will listen for so long and then probably hate you for being a salesperson everytime you show up to a function.
The goal is always to SELL the system. Buy more of the higher priced stuff so you can earn a bigger commish.
Keep in my mind some of these upgrades cost between $24970-$29,997. Another option that they will provide for you is that you can sacrifice a % of your selling premium and then have the MOBE all star team do the upselling for you. Well bless their little cold hearts. Isn't that nice of them.
Are There Cheaper Options to Starting a Business?
Always remember you are the one who decides what to buy and what you need. You should always look for transparency of what it will cost to get started in any business, whether it's something online or offline.
There are many ways to get started for FREE. So, why pay the outrageous costs that MOBE asks for? All you have to do is surf the internet for awhile and you will come across a ton of advice on starting an online business for ZERO DOLLARS!
That includes your own website, hosting, membership and some training. Yes it's true and I'll show you how.
Second of all, to purchase any of the tools to make your online business run like a well oiled machine are very cheap. These tools are from some of the biggest, best and most highly approved companies involved in internet marketing.
Here is a little snapshot of what it would cost you (I'll give you the high end estimate) to start a business online as my own website states in it's name. Here it is:
- A quality hosting service will cost you between $25-$50
- Autoresponder to track your emails $20/mth (too many choices to mention)
- Purchase of a domain name $15/year
- Website Builder - SiteRubix, Wix, Weebly
- On any passion you have FREE (your niche ideas)
When you add it all up and opt for all the high end bells and whistles, you are spending $70 a month all in.
The most important point of all though, is you are going to be working on your own exciting product (your website) in a niche that you are passionate about and one that interests you.
That is a lot different than selling the Diamond program that comes with a $29.997 and $299 per month price tag.
The first thing you should do when someone is promoting that $49 entry fee to you is ask them about all the other potential costs you may encounter while a member. I think you will find a lot more is involved.
My Final Opinion of MOBE
I give it a ZERO out of 5 star rating
$49 entry fee + $19.95 a month
too many high priced upsells of $2,497, $9,997, $16,667 and $29,997
Formerly called 'My Online Business Empire' now known as 'My Online Business Education' - owner Matt Lloyd.
I would recommend that you just STAY AWAY!
If you have every been a member of MOBE I would love to hear about your experience in the comments below. If you have any other questions about starting a business online please feel free to ask me anything. Thanks for reading my review of MOBE.
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